VISION:

Marlborough Vintners are a contract wine facility based in Marlborough. They provide a professional winery service for customers big and small by using the newest technology as well as clean, green sustainable practices.

Marlborough wines are world renowned and everyone at Marlborough Vintners is committed to advancing the wines of the region by ensuring that the services throughout are high quality, responsible and sustainable and completed in a professional and accessible environment.

MV provides certainty in supply of large wine blends suitable for any market. They manage the full process from vineyard to winery which results in a premium product. The winery has many accreditations which means the customer can trust that product is produced in a sustainable way and reflects the qualities that are most important to the New Zealand Wine industry.

The rebrand needed to convey the heritage and trust of Marlborough Vintners, a company established in 1997. A company that works together with customers to adapt and respond and is always committed to the highest of standards. Combining high-quality and affordability to craft and curate experiences worth sharing.

The brand identity needed to be classical and classy, more serious than frivolous. It needed to convey the values of commitment, collaboration and trust as well as being reliable, timeless and traditional.

PATH:

The word mark is made up of a classic cursive script and traditional serif font. It conveys the history and craft of the company. Interwoven & interlocking letter m’s and v’s form a unique logo mark. A mark that reflects the values of collaboration and trust.