VISION:

The project entailed designing a brand identity for Flanders + Moffett, a company specialising in honey production and pollination.

They needed a brand identity for business cards, signage, collateral and vehicle artwork. The logo needed to be simple and eye-catching clearly showing what the business was about.

PATH:

The logo mark is made up of instantly recognisable black and white stripes of the bees abdomen as well as a beehive and wooden honey spoon. The design identity is eye-catching and works well across a range of collateral. Business cards were printed with gloss high build reminiscent of honey, to further enhance the brand.